855 Madison Ave, NY 10021
THE STORY BEHIND THE STORE
The Madison Avenue flagship by Bernard Dubois marks a new chapter in the house’s 134-year-old history.
Bernard Dubois is widely esteemed for his pared-down and neo-modernist aesthetic. His work is celebrated by architecture critics for its dry sense of drama, particularly in regard to his scenographic approach to retail design. In establishing a new vocabulary for LANVIN architecture and interiors, Dubois has drawn inspiration from the Neoclassical and Art Deco movements—two periods that are integral to the house’s heritage.
Elements of classical architecture such as enfilades, symmetries, columns, and architraves are carefully interpreted throughout. Ornamentation is spare and precise. Furniture and fixtures are comprised of Dubois’s custom designs and a curated collection of objects from the house archives and select design galleries.
Materials including oxidized and hammered brass, limestone, marmorino, and beige velvet create a rich panoply of textures across a restrained tonal palette. The new space’s concept echoes the works of architects Auguste Perret and Eckart Muthesius, simultaneously delivering a singular sophistication to the physical and immaterial dimensions of space. The new LANVIN Madison Avenue flagship will house women’s and men’s ready-to-wear, accessories, and footwear as well as LANVIN LAB and a private salon dedicated to formal and occasion dressing.
